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Evelyn Chase

Evelyn Chase, 36, is a PR specialist with over 7 years of experience in the cannabis industry. Born and raised in Boulder, Colorado, she watched the market grow up — from the first licensed dispensaries to publicly traded IPOs. Today she is based in Los Angeles, helping brands tell their story in a way that earns trust from both regulators and consumers. Her approach is simple: cannabis isn't counterculture and it isn't Big Pharma — it's an industry finally learning to talk about itself like a grown-up

Published Posts

New York Primed To Legalize Cannabis By April

Assistant Counsel Axel Bernabe, the top cannabis advisor to New York Gov. Andrew Cuomo (D), said that cannabis legislation will be introduced in the state’s budget in January with the…

Maine Begins Recreational Cannabis Sales

On October 9th, Maine became the tenth US State to begin the sale of recreational cannabis, four years after its initial legalization measure. Limited product availability, socially distanced shopping, and…

Illinois Continues Record-Breaking Cannabis Sales

The state of Illinois has reported record-breaking cannabis sales for the fifth straight month. Despite the coronavirus pandemic, the state Department of Financial and Professional Regulation announced that consumers purchased…

Why Do Some Cannabis Dispensaries Fail?

Cases of failed cannabis dispensaries aren’t unheard of. You could be wondering why that should happen in such a lucrative industry. Starting a cannabis dispensary is one of the wisest…

Colorado Governor Pardons Marijuana Convictions

Colorado governor Jared Polis (D) signed an executive order on October 1st that granted almost 3,000 pardons for individuals that were convicted of possessing less than one ounce of cannabis. …

Montana Environmental Groups Back Cannabis Legalization

A new Public Lands Coalition (PLC) in the state of Montana that comprises four major conservation organizations has publicly backed the cannabis legalization initiative set forth on the November ballot….

Oklahoma Selects Metrc Tracking

The Oklahoma Medical Marijuana Authority announced a partnership with Metric to track their state’s cannabis products. Oklahoma marks the 14th state and the District of Columbia to utilize Metrc reporting….

5 Compliance Risks That Every Dispensary Can Avoid

The legalization of cannabis and the farm bill 2018 has been an encouraging step to promote the health benefits and therapeutic properties of the plant among users. Several states have…

US House Delays MORE Act Legalization Vote

The Marijuana Opportunity Reinvestment and Expungement (MORE) Act, a bill which hopes to remove marijuana from the Controlled Substances Act and thus federally legalize adult-use cannabis, will not be voted…

West Coast Wildfires Ravage Cannabis Harvest

With wildfire season in full swing in the United States, devastating burns have ravaged the cannabis industry on the West Coast. Over 20% of licensed cannabis businesses in the state…

Nevada’s Cannabis Licensing Program to Resume

Following a two-year legal fight where attorneys for dozens of marijuana businesses asked for a freeze in new dispensary licenses, a Nevada judge has ruled that the state’s marijuana licensing…

Hawaii’s Out-of-State Marijuana Program Hit by COVID

Hawaii’s out-of-state medical marijuana program, which allows registered patients in other medical marijuana states to temporarily apply for a card to use while visiting Hawaii, is facing significant losses due…

Medical Marijuana on Mississippi November Ballot

A medical marijuana initiative in the state of Mississippi appears to have a strong chance of passage after a recent poll indicated that voters are largely in favor of the…

Record Cannabis Sales Continue in Oregon

The state of Oregon produced $106 million in medical and recreational cannabis sales in the month of July, breaking the previously high mark of $104 million in May. The Oregon…

Florida Approves Sale of Medical Edibles

A regulatory framework for the production and distribution of medical cannabis edibles was approved by the Florida Department of Health on August 27. The framework was passed through a set…

Kamala Harris: Biden Administration To Decriminalize Cannabis

Vice President candidate Kamala Harris said that the Biden administration would seek to enact policies that federally decriminalize cannabis possession after she was pressed about her pro-law enforcement background and…

California Cannabis Revenue Increases Despite Covid-19

The California Department of Tax and Fee Administration (CDTFA) announced on August 19th that the state took in more than $208 million in cannabis tax revenue during the second quarter,…

Adult-Use Sales In Maine Set To Begin In October

Nearly four years after Maine voters legalized adult-use recreational cannabis, the state will open its market to sales beginning on October 9th.  The announcement comes as a major milestone in…

Montana Set to Vote on Cannabis Legalization in November

New Approach Montana has reportedly gathered more than 130,000 signatures across two initiatives towards cannabis legalization— enough to qualify for the November Ballot. Montana Secretary of State Corey Stapleton has…

Marijuana Legalization Qualifies for November Ballot in Arizona

Arizona Secretary of State Katie Hobbs announced Monday that a marijuana legalization initiative has officially qualified for the November ballot, as activists submitted approximately 420,000 valid signatures. Voters in the…

Four Digital Marketing Strategies for Dispensaries

One major hurdle of setting up a cannabis business is marketing the dispensary through the right channels to the right customers. Cannabis dispensaries face additional scrutiny and different rules than…

Senate Minority Leader Pushes for Farm Bill Extension

Top Senate Democrat Chuck Schumer has asked the United States Department of Agriculture (USDA) to delay issuing final regulations for hemp growing until 2022. Schumer asserted concerns and challenges for…

U.S. House To Vote on Federal Decriminalization

The United States House of Representatives is set to vote on the Marijuana Opportunity, Reinvestment and Expungement (MORE) Act in September, which would pave the way for federal decriminalization of…

House Votes to Keep Feds Out of Recreational States

The US House of Representatives passed a bill last week that forbids the federal government from enforcing marijuana laws in recreational states. The bill passed 254-163 on a floor vote….

Portland, Maine To Vote On Cannabis License Caps

Voters in Portland, Maine will be called to vote on the city’s cap on the number of cannabis business licenses, deciding whether or not to remove the law currently in…

CannaCon Cannabis Conference Goes Virtual

CannaCon is kicking off its first-ever virtual cannabis conference on Tuesday July 28th until Thursday July 30th. Cannacon is typically held in-person at various locations throughout the USA, but it…

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