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Evelyn Chase

Evelyn Chase, 36, is a PR specialist with over 7 years of experience in the cannabis industry. Born and raised in Boulder, Colorado, she watched the market grow up — from the first licensed dispensaries to publicly traded IPOs. Today she is based in Los Angeles, helping brands tell their story in a way that earns trust from both regulators and consumers. Her approach is simple: cannabis isn't counterculture and it isn't Big Pharma — it's an industry finally learning to talk about itself like a grown-up

Published Posts

CA Cannabis Arrests Drop, But Troubling Trend Lingers

The number of felony cannabis arrests dropped in California in the age of legalization, but a disturbing trend remained in 2019: black and Latinx people remain disproportionately targeted in cannabis…

5 Reasons Cannabis Retailers Need Software For Online Orders

The cannabis industry has grown a lot since the last few years, with many states legalizing cannabis usage and manufacturers launching many industry-specific products like medicinal, recreational, edibles, and skincare….

Social Equity Programs and Cannabis

Social equity programs have been one of the biggest talking points of cannabis regulation, but the exact application and definition changes from state to state. On this very blog, issues…

What Cannabis Policy May Look Like After November

Drug and cannabis policy has generally been a bipartisan issue in the United States, looking to keep them off the streets and generally illegal. Those on the left tend to…

LA Will Address Cannabis Retailer Concerns

Just a week ago on this very blog, California’s current struggles with the LA cannabis market were called into question. Many voices within the industry have raised similar concerns and…

Congress Votes To Allow Cannabis Research

Up to now, legal research into any area of cannabis required that the plant be grown and provided by a government institution controlled by the Drug Enforcement Agency. With a…

Ailing Cannabis Sales Prompt Action by California

While many cannabis retailers have seen incredible profit spikes since the COVID epidemic, a major exception has been California. As the rest of the country sees a wave of profit…

How to Apply for a Missouri Dispensary License

After voters approved a state-wide medical marijuana program in 2018, Missouri has been slow to get the program off the ground. Though more than 50,000 patients in the state are…

Massachusetts Pushes for Standardized Cannabis Inventory

As cannabis continually works its way further into the mainstream and the market grows, some common customer concerns have arisen over the cannabis inventory dispensaries carry. Among them is the…

Board Votes to Pardon Nevada Marijuana Convictions

Since the widespread legalization of recreational marijuana began with Colorado in 2012, a national conversation has been started over how to handle those with prior marijuana convictions. Earlier this week,…

A Quick Guide to Dispensary Security

The global cannabis industry is projected to reach $73.6 billion by 2027 according to a recent study. Federal banking regulations prohibit banks from accepting cannabis money– which means cannabis businesses…

CW Analytical Commence Improved Cannabis Potency Testing

One of the leading cannabis testing laboratories in Auckland, New Zealand, CW Analytical Laboratories kick-started their science-based cannabis testing. According to the official report released by the company, this improved…

Illinois Slow to Issue Social Equity Licenses

Illinois marijuana regulators have been slow to issue cannabis licenses to minority entrepreneurs in the state.  According to reports from some of the leading media outlets in the state, applicants…

Survey: Cannabis Beverages Show Promise

Canopy Growth shares have fallen since Monday after plummeting 20% following Friday’s fourth-quarter results. The cannabis sector has been struggling to get customers away from the black market. Surprisingly, people…

Shutdown May Spur Federal Cannabis Legalization

With more than 20 states deeming either medical or adult-use cannabis dispensaries as essential businesses, we could see more movement in the federal cannabis legalization front. The economic benefits of…

Massachusetts Adult-Use Dispensaries Partially Reopen

Adult-use dispensaries re-opened for curbside pickup after being deemed non-essential in Massachusetts. The Massachusetts Cannabis Control Commission (CCC) amended the guidelines that allow for curbside pickup at adult-use dispensaries in…

Education Dept. Pulls Grants from Maine Schools

The Education Department of Maine announced that the state is no longer eligible for certain federal funds to support mental health programs. The reason is because some Maine schools allow…

Oklahoma Lawmakers Send Cannabis Delivery Bill to Governor

Oklahoma state Senators approved a comprehensive cannabis bill on Friday that allows for delivery, out-of-state temporary medical marijuana licenses, and other provisions. The bill, HB 3228, passed the OK House…

Ohio Makes Changes to Medical Marijuana Purchase Limits

The Ohio State Board of Pharmacy recently established a new rule for calculating a medical cannabis patient’s cannabis supply. With this updated rule taking effect immediately, the aim is to…

Guam Delays Adult-Use Cannabis Rules

According to reports from state media outlets, the Governor of Guam Lou Leon Guerrero has declared a national emergency and has suspended all non-essential government meetings and activities on the…

DEA Broke Intl Law in Cannabis Research

After decades of justifying the delay of cannabis research in the United States, the DEA and Justice Department have reconsidered their stance on the matter. It should come as no…

COVID-19 Forces Cannabis Retailers to E-Commerce

The e-commerce revolution is showing no sign of slowing. According to Statista, e-commerce sales represented 14% of all retail sales globally in 2019. By 2023, that number is expected to…

Illinois Sees March Increase in Cannabis Sales

In just a month, Illinois dispensaries have seen an increase in medical marijuana sales by over $5.2 million while adult-use sales are up by over $1.1 million.  As the deadly…

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