Branding Guide for Dispensaries
As the cannabis market matures, a memorable brand is no longer a nice-to-have — it is how a dispensary earns trust, loyalty and repeat visits in a crowded, heavily regulated…
Evelyn Chase, 36, is a PR specialist with over 7 years of experience in the cannabis industry. Born and raised in Boulder, Colorado, she watched the market grow up — from the first licensed dispensaries to publicly traded IPOs. Today she is based in Los Angeles, helping brands tell their story in a way that earns trust from both regulators and consumers. Her approach is simple: cannabis isn't counterculture and it isn't Big Pharma — it's an industry finally learning to talk about itself like a grown-up
As the cannabis market matures, a memorable brand is no longer a nice-to-have — it is how a dispensary earns trust, loyalty and repeat visits in a crowded, heavily regulated…
Medical cannabis is now a working reality in Kentucky. Senate Bill 47, signed in March 2023, legalized medical cannabis effective January 1, 2025, and the first licensed dispensaries opened their…
Switching your dispensary POS (point of sale) system sounds risky — most owners picture lost data, downtime, and a frustrated team relearning everything mid-shift. In practice, a well-managed migration to…
The Booming Cannabis Market in New York The legalization of cannabis in New York has transformed the state’s economy, paving the way for one of the most dynamic and competitive…
So you want to open your very own cannabis dispensary. Finding a location, securing a license, and acquiring a coveted city permit is no small task — and today’s market…
California has one of the largest and most established legal cannabis markets in the world, but securing a business license here remains a competitive, multi-step process. Whether you’re opening a…
Kentucky’s medical cannabis market is now up and running. After Governor Andy Beshear signed Senate Bill 47 into law in March 2023, legal sales began on January 1, 2025, and…
The modern cannabis industry continues to evolve as legalization expands and consumer preferences shift across global cannabis markets. For any cannabis dispensary, choosing the right cannabis products to stock is…
Top 5 Cannabis Delivery Software Platforms in 2026 Running a cannabis business is no longer just about stocking quality flower and concentrates. Customers expect their order at the door —…
So if you’re wondering how to get a dispensary license in New Jersey, the process comes down to a few core steps: choose the right license types, register your cannabis…
Stay Updated with the Latest Cannabis Industry Insights and Regulations
Join our newsletter to receive expert tips, exclusive offers, and the latest industry trends straight to your inbox.