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Evelyn Chase

Evelyn Chase, 36, is a PR specialist with over 7 years of experience in the cannabis industry. Born and raised in Boulder, Colorado, she watched the market grow up — from the first licensed dispensaries to publicly traded IPOs. Today she is based in Los Angeles, helping brands tell their story in a way that earns trust from both regulators and consumers. Her approach is simple: cannabis isn't counterculture and it isn't Big Pharma — it's an industry finally learning to talk about itself like a grown-up

Published Posts

Mexico Legalizes Marijuana Use in Supreme Court Ruling

Yesterday, our neighbor to the south was able to accomplish a feat that the United States has failed to do. Mexico legalizes marijuana use after two Supreme Court rulings determine cannabis…

3 Ways Dispensaries Benefit from Halloween

It’s officially Halloween and cannabis consumers will be craving their green. Today presents a great opportunity for marijuana dispensaries to really embrace the holiday and create a one-of-a-kind customer experience….

4 Changes Proposed for Colorado Cannabis Regulations

Recently, the Marijuana Enforcement Division proposed some significant changes to the Colorado cannabis regulations that are still being finalized. The MED consults with industry professionals, law enforcement, and regulatory officials…

Facebook to Show Cannabis Businesses in Search Results

Last week, Facebook announced a major policy shift regarding cannabis business pages the night before Canada legalized recreational cannabis nationwide. Previously, users were unable to find many pages for cannabis…

5 Tips for Traveling with Marijuana at LAX Airport

Last month, Los Angeles International Airport announced a major policy change pertaining to possession of marijuana. LAX in collaboration with LAPD will now allow passengers to carry legal amount of…

Canada Recreational Marijuana Sales Start Today

On October 17, 2018, Canada recreational marijuana sales commenced in every province from east to west. At launch, however, the majority of customers did not walk into a dispensary to…

Hiring Convicts Saves Portland Cannabis Money

The Oregon State Legislature reduced the sentence for hundreds of prisoners with marijuana related convictions in 2015 when voters legalized adult-use. In 2018, Portland cannabis businesses could receive incentives to…

Alaskan Cannabis Dispensaries Face Licensing Delays

It’s been four years since recreational marijuana was approved by voters in Alaska, and two years since the first marijuana businesses received their licenses. While the industry is still developing,…

How to Prepare for a Dispensary Compliance Check

Taking steps to ensure that your cannabis retailer is prepared for a dispensary compliance check from your state’s regulatory authority is imperative to sustainability. Many states have newly established regulations…

House Judiciary Sends Medical Cannabis Act to Vote

In 2018, a House Judiciary Committee that handles federal drug enforcement approved a bill that would expand research into the medical benefits of marijuana. The Medical Cannabis Research Act was…

Top 5 Ways to Improve Your Cannabis Delivery Service

Running a cannabis delivery service requires a lot of effort and experience to really be successful. It seems like almost every day-to-day errand can now be delivered directly to your…

The Retail Executive’s Guide to Dispensary Software

Running a successful cannabis retailer requires a forward thinking strategy that can evolve to an ever changing industry. Managing inventory, sales, and compliance can be streamlined with innovative dispensary software. Utilizing…

6 Questions Budtenders Should Ask First Time Cannabis Customers

Exceptional customer service and a memorable customer experience are increasingly important when running a successful marijuana dispensary. Hiring budtenders who are not only knowledgable but personable with customers is key…

Toronto Entrepreneurs Eye Cannabis Retail Opportunities

Earlier this week, Ontario officials announced that they will allow private marijuana retailers to sell recreational cannabis as long as they abide by provincial regulations. This news led many marijuana…

How to Know If Your Overpaying for Dispensary POS Software

There are several point of sale software systems that cater specifically to cannabis retailers. However many marijuana businesses can easily wind up paying exorbitant monthly rates for subpar dispensary POS…

Feds Raid Illegal Marijuana Growers in Colorado

Last week federal agents from the DEA and FBI raided dozens of illegal marijuana growers in Colorado. The coordinated crackdown served warrants to suspected blackmarket cultivators after months of investigation…

Florida Judge Overturns Medical Marijuana Law

Last week a Judge in Tallahassee, Florida overturned a law that limited the number of medical marijuana treatment centers in the state. Leon County Circuit Judge Charles Dodson issued an…

3 Dilemmas with British Columbia’s Marijuana Laws

Recently, British Columbia’s marijuana laws were made official after the New Democratic Party passed them with the full support of the Green Party. However there are a few provisions in…

Pennsylvania Approves Dry Leaf Medical Marijuana Sales

Today, the Governor of Pennsylvania announced that medical cannabis dispensaries will be allowed to carry and sell dry leaf medical marijuana beginning August 1st. Governor Wolf initially signed the law…

Ontario Shifting to Private Cannabis Retailers for Adult-Use

Canada’s most populated province, Ontario, is likely to allow private cannabis retailers when adult-use cannabis sales begin in October. It’s likely that the government will still maintain control over the…

Oklahoma Establishes Emergency Medical Marijuana Rules

It’s been almost a month since Oklahoma voted to legalize medicinal cannabis and state regulators have wasted no time in drafting regulations. The Oklahoma Medical Marijuana Authority recently approved the…

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