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Evelyn Chase

Evelyn Chase, 36, is a PR specialist with over 7 years of experience in the cannabis industry. Born and raised in Boulder, Colorado, she watched the market grow up — from the first licensed dispensaries to publicly traded IPOs. Today she is based in Los Angeles, helping brands tell their story in a way that earns trust from both regulators and consumers. Her approach is simple: cannabis isn't counterculture and it isn't Big Pharma — it's an industry finally learning to talk about itself like a grown-up

Published Posts

5 Dispensary Point of Sale Features Budtenders Love

Budtenders are the primary users of the register, so they quickly come to appreciate dispensary POS features that make checkout fast and painless. Here are five IndicaOnline point-of-sale features every…

3 Advantages of User Friendly Dispensary Software

When choosing a POS system for your dispensary, ease of use matters as much as features. User-friendly dispensary software makes your retailer more efficient and spares staff the time and…

Top 3 Ways Marijuana Software Helps Manage Cannabis Vendors

Dispensaries source inventory from cultivators, cannabis vendors, and brokers. As regulated markets mature, most states now route product through licensed distributors, but vendor relationships remain central to your supply chain….

Top 5 Ways Marijuana Dispensaries Can Prepare for 420

April 20th is one of the busiest, highest-grossing days of the year for marijuana dispensaries across the U.S. and Canada. Preparing your cannabis retailer for the rush is essential to…

4 Solutions for High Traffic Marijuana Dispensaries

High-traffic days—4/20, holiday weekends, new-product drops—test every dispensary. Handling the surge without sacrificing customer satisfaction takes the right tools and a smooth workflow. Here are four solutions that keep busy…

Top 5 Common Marijuana Dispensary Mistakes

Running a busy cannabis retailer means juggling many moving parts, and the same avoidable problems tend to resurface. Here are five common marijuana dispensary mistakes—and how to prevent them before…

Top 10 Dispensary Budtender Best Practices

Reliable, knowledgeable budtenders elevate your dispensary’s reputation, lift customer retention, and boost sales. These ten budtender best practices will help you train staff to exceed customer expectations. Present professionalism. As…

3 Reasons Dispensaries Should Pre-Package Marijuana

In most regulated markets, licensed distributors handle packaging and labeling, so dispensaries sell prepackaged flower. Many retailers pre-package marijuana themselves to ease that transition and gain day-to-day efficiencies. Here are…

An Easy Guide to Marijuana Dispensary Advertising

Legalization has widened the audience for marijuana dispensary advertising. Network TV and some digital platforms still restrict cannabis ads, but plenty of channels let you reach your ideal demographic. Here’s…

How to Open a Dispensary in Maryland in 2026

The U.S. cannabis industry keeps growing fast, and Maryland is no exception. With an established regulatory framework and rising public acceptance, Maryland’s cannabis industry now generates over $1 billion in…

Alaska Marijuana Laws

Federal law still lists marijuana as a Schedule I drug alongside heroin and other hard drugs — a classification now under active federal rescheduling review at the DEA as of…

Nevada Marijuana Laws 

In Nevada, possession, use, and sale of marijuana for both medical and recreational purposes are legal for adults 21 and older. The state’s medical marijuana program dates to 2000; voters…

How to Open a Dispensary in Delaware 2026

Delaware is one of the newest legal cannabis markets on the East Coast, making 2026 a pivotal year for entrepreneurs eyeing the First State. After legalizing adult-use cannabis in 2023…

Best Dispensary POS Software in Maine

Maine’s cannabis market has matured into a competitive, well-regulated industry. Adult-use cannabis has been legal since voters approved Question 1 in 2016, and dispensaries now compete on service, selection, and…

How to Get a Dispensary License in Montana 2026

Wondering how to get a dispensary license in Montana? The short answer: confirm eligibility, check the moratorium status, prepare your business plan, secure a compliant location, apply through the state…

Best POS Software for Minnesota Dispensaries

Minnesota’s road to legal cannabis was unusually long. In particular, Governor Tim Walz signed House File 100 into law on May 30, 2023, making Minnesota the 23rd state to legalize…

Best POS Software for New Jersey Dispensaries

What separates New Jersey’s top-performing cannabis dispensaries from the rest? It’s rarely just premium products or friendly service it’s operations. In a market where every transaction must comply with strict…

Industry Statistics 2025 and What We Learned

If 2024 was the cannabis industry’s era of explosive growth, 2025 was its reality check. After years of double-digit expansion, the U.S. legal cannabis market entered a more sober chapter…

Metrc New York: Transition Guide for Dispensary Owners

New York’s cannabis market is mid-way through a major compliance shift. After initially tracking inventory through BioTrack, the New York Office of Cannabis Management (OCM) has moved the state to…

Understanding Metrc Compliance for New York Dispensaries

New York’s cannabis industry has entered a new phase of accountability. The Office of Cannabis Management (OCM) has implemented Metrc as the state’s official seed-to-sale tracking system, and every licensed…

How to Get a Dispensary License in Illinois 2026

Opening a cannabis dispensary in Illinois remains one of the most promising—and demanding—opportunities in the U.S. market. Since the Cannabis Regulation and Tax Act (CRTA) took effect in 2020, the…

Cannabis Dispensary SEO: Guide

The legal cannabis market is more crowded than ever, and most buyers still start the same way: a Google search. Cannabis dispensary SEO—earning organic visibility for your store and products—remains…

How to Open a Dispensary in California

Opening a cannabis dispensary in California means working through three layers of oversight at once: the state Department of Cannabis Control (DCC), your local city or county government, and the…

How Much Does a Cannabis Dispensary Owner Make?

Running a cannabis dispensary can be lucrative, but actual owner earnings depend heavily on location, size, operating costs, and management quality. Here’s what a dispensary owner might make in 2026—and…

How to Prepare for 4/20: Proven Dispensary Strategies

4/20 Is Your Biggest Revenue Opportunity — If You’re Ready For dispensaries, 4/20 isn’t just another holiday it’s the single highest-revenue day of the year. Some retailers report 3–5x their…

Best Cannabis Consultants in the USA

The US cannabis industry has grown rapidly as more states legalize medical and recreational cannabis, creating enormous opportunities for entrepreneurs alongside a unique set of challenges. From navigating state-specific regulations…

Best Dispensary POS Software in Montana

The marijuana industry in Montana has been growing rapidly, with more and more dispensaries opening up across the state. As the competition increases, it is important for dispensaries to have…

Best Dispensary POS Software in Oregon

Oregon legalized cannabis for medical and recreational use years ago, and the market has long since matured into one of the most competitive in the country. With thousands of licensed…

Best Dispensary POS Software in Michigan

Michigan has built one of the largest cannabis markets in the country. Since legalizing medical cannabis in 2008 and recreational use in 2018, the state has grown into a roughly…

Best POS Software for Ohio Dispensaries

Ohio’s cannabis market has changed dramatically. What began as a medical-only program in 2016 became a dual market when adult-use sales launched in August 2024, and the state has scaled…

Why Dispensaries Need Cannabis Delivery Software

More and more people expect their cannabis delivered straight to their door. After years of getting nearly everything delivered on demand, customers now treat fast, reliable delivery as the norm…

Dispensary Payment Processing Guide (2026)

Modern dispensary payment processing is far more complex than traditional retail payment processing, largely because the cannabis industry operates under a mix of state legality and federal prohibition. To build…

Best Dispensary POS Software in Massachusetts

The cannabis industry in Massachusetts has matured from an emerging market into one of the most established adult-use markets on the East Coast. Adult-use establishments grossed a record $1.65 billion…

Branding Guide for Dispensaries

As the cannabis market matures, a memorable brand is no longer a nice-to-have — it is how a dispensary earns trust, loyalty and repeat visits in a crowded, heavily regulated…

How to Get a Dispensary License in Kentucky 2026

Medical cannabis is now a working reality in Kentucky. Senate Bill 47, signed in March 2023, legalized medical cannabis effective January 1, 2025, and the first licensed dispensaries opened their…

What to Expect When Switching to IndicaOnline POS

Switching your dispensary POS (point of sale) system sounds risky — most owners picture lost data, downtime, and a frustrated team relearning everything mid-shift. In practice, a well-managed migration to…

How to Open a Dispensary in New York in 2026

The Booming Cannabis Market in New York The legalization of cannabis in New York has transformed the state’s economy, paving the way for one of the most dynamic and competitive…

Top 10 Ways to Improve Your Cannabis Dispensary

So you want to open your very own cannabis dispensary. Finding a location, securing a license, and acquiring a coveted city permit is no small task — and today’s market…

How to Secure a Cannabis Business License in California

California has one of the largest and most established legal cannabis markets in the world, but securing a business license here remains a competitive, multi-step process. Whether you’re opening a…

Best-Selling Cannabis Products Every Dispensary Should Stock

The modern cannabis industry continues to evolve as legalization expands and consumer preferences shift across global cannabis markets. For any cannabis dispensary, choosing the right cannabis products to stock is…

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