Caroline’s Cannabis Success Story

Since partnering with IndicaOnline's POS system in 2019, Caroline Cannabis has experienced impressive overall growth.

About Caroline

Caroline's Cannabis, founded by Massachusetts native Caroline Frankel, is the first independently held, woman-owned, adult-use recreational dispensary in the state. Established in March 2019, it quickly expanded with the addition of a second location in Hopedale by late 2021.

Caroline's Cannabis is committed to offering a wide variety of high-quality cannabis products while promoting social equity and supporting local communities. The dispensary emphasizes customer education and strives to inspire women and future cannabis entrepreneurs.

Caroline Cannabis's Overall Growth with IndicaOnline's POS System

Since implementing IndicaOnline's POS system in 2019, Caroline Cannabis has experienced substantial growth in 2019, with the number of orders increasing by approximately 44.41% through 2023. This significant rise highlights the effectiveness of the POS system in improving operational efficiency, enhancing customer satisfaction, and driving business growth

Centralized Control: Consistency Throughout Locations

Creating a consistent menu across both store locations is a priority for Caroline's Cannabis. Indica POS's centralized system supports this goal. The success of Caroline's first store in 2019 led to the opening of a second dispensary in 2021, and managing these multiple locations has been simplified with the Indica POS system. "Indica keeps us organized with tools for staff, systems, inventory, and finances," says Caroline. "The analytics provide insights into each location's market uniqueness, helping us serve a larger customer base efficiently."

Two Locations, One More Planned

Caroline's Cannabis has established a strong presence with two locations in Massachusetts. To comply with the state's three-license limit, the business will place a strategic focus on optimizing operations and the customer experience for continued growth within the state. Additionally, Caroline aims to expand retail services to include home delivery. "Our future goals consist of a third retail store location and expanding our retail services to include home delivery," Caroline explains. "Indica has always worked hard to meet my expectations and has continued to grow and evolve the platform as I expand into different license categories." We look forward to continued, productive partnerships with Caroline’s Cannabis in the future!